Background
Toma.J Yoga & Wellbeing is a holistic practice located in London, UK, dedicated to guiding individuals toward clarity and purpose through sacred healing rituals. Led by Toma, it offers yoga, shamanic healing, energy work, breathwork, and mentoring, both in person and online. The practice also provides soulful business coaching for holistic practitioners, helping them create and grow workshops, retreats, and circles. Toma’s project challenged us to reimagine holistic healing, honoring her Celtic and shamanic roots while blending ancient wisdom with modern transformation in her brand. Our goal was to create a visual identity that reflects the depth of her coaching, retreats, and programs, offering a seamless experience for those seeking alternatives to the clinical space.
CATEGORY
Design
Year
2024
Live Website
Toma J approached us to redesign her website with a clearer structure and improved user experience. As a holistic wellness brand offering yoga, spiritual healing, and mentorship, her existing site had an extensive number of pages that needed refinement for better navigation. Our goal was to create a streamlined, intuitive platform that enhances her online presence while ensuring her offerings remain accessible and engaging. By simplifying the site’s architecture and optimizing the design, we developed a cohesive digital experience that aligns with her brand’s essence and mission.
The primary objective of the Toma J website redesign was to create a more intuitive and seamless user experience while maintaining the depth and authenticity of her offerings and vision of a spiritual interstellar theme. To achieve this, we streamlined the site’s architecture, consolidating pages to ensure logical navigation and easy access to key services such as yoga, healing sessions, and mentorship programs.
The final website is a true reflection of Toma J’s holistic approach to wellness. It provides a calming and immersive experience that aligns with her brand’s energy, making it easier for clients to explore offerings and book sessions. By simplifying the digital journey, we created a platform that enhances user engagement and strengthens Toma J’s online presence, ensuring her services are more accessible to a global audience.